Media and Marketing

Co-Chairs:

Kate Budzinski (Term 2010-2022)     alt
Senior Associate Director of Admission
Marist College

 


Anna Ragno (Term 2017-2020)alt
Associate Director of Admissions
Utica College

 

 

Media & Marketing Resources:
NYSACAC Social Media Policy


marketing[email protected]

Charge

The charge of the Media and Marketing Committee is to promote awareness of NYSACAC and assist other committees with communications and public relations techniques.

  • Prepare print and electronic marketing materials (brochures, logos, posters, e-advertisements, etc.) to promote awareness of NYSACAC and counseling and admissions as a profession. Review and update materials regularly.
  • Seek out media opportunities to speak about NYSACAC.
  • Act in an advisory capacity for each committee on public relations techniques.
  • Write press releases.
  • Develop a communication plan.
  • Create/edit/send all emails to the general membership/public.
  • Identify innovative and effective marketing, branding, outreach, recruitment, communication methods and media.
  • Promote visibility in the NACAC bulletin.
  • Maintain the NYSACAC Social Networking pages (Twitter, Facebook, LinkedIn, etc). Increase followers and keep the pages current.